Analysis of User Acceptance of Gold Pawn Applications at Banks Syariah X with the UTAUT Model
Analisis Akseptasi Pengguna Aplikasi Gadai Emas pada Bank Syariah X dengan Model UTAUT
DOI:
https://doi.org/10.21070/ups.7371Keywords:
Technology information, Gadai emas , UTAUTAbstract
This research analyzes user acceptance of the E- Steem gold pawn application at Bank Syariah X using the UTAUT model. This application aims to increase the efficiency and effectiveness of the assessment process and the realization of gold pawnings. Using a qualitative descriptive method, data was collected through structured interviews and observations of gold pawn analysts. The research results show that performance expectations, business expectations, social influence, and facility conditions influence the acceptance of the Esteem application. The implementation of this technology has been proven to speed up the gold pawning process, increase transparency and reduce the risk of errors. Adequate infrastructure and training support are important factors in the success of system adoption. The application of information technology in gold pawn financing contributes to operational efficiency and compliance with sharia principles in financial services.
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