Androgynous Fashion on the @genunerd Acount in the Perception of Students in Sidoarjo City
Fashion Androgini Pada Akun @genunerd dalam Persepsi Mahasiswa di Kabupaten Sidoarjo
DOI:
https://doi.org/10.21070/ups.1577Keywords:
Androgyny, Fashion, New Media, PerceptionAbstract
Fashion is a means of expressing one's self. Androgynous fashion styles are starting to be found on various social media platforms, one of which is tiktok. Androgynous fashion is synonymous with transgender, so that people consider this to be taboo and deviant. The purpose of this study is to analyze how followers of the tiktok account @genunerd interpret androgynous fashion on tiktok social media. The theory in this study is perception which consists of sensation (stimulus), attention and interpretation. This study uses a qualitative description, where the researcher wants to describe the facts that are used to obtain an overview of androgynous fashion on the social media Tiktok in the perception of followers of the @genunerd account. Data collection techniques using interviews and observation. In determining research subjects, researchers used the snowball sampling technique. To analyze the data using data analysis from Miles and Huberman.
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