Designing and Building augmented Reality Applications as Sale Promotion Media for Container Models
Rancang Bangun Aplikasi Augmented Reality sebagai Media Promosi Penjualan Model Kontainer
DOI:
https://doi.org/10.21070/ups.1209Keywords:
Container, Augmented Reality, Multimedia Development Life CycleAbstract
In the current technological era, computer technology is increasingly dominating, the role of the computer has now shifted from being used as a calculating machine, now it has penetrated the business world. Many business processes of business owners utilize information technology as an effective and attractive promotional medium. One of them at Cv. PAS TIM is still promoting in general, namely by displaying 2D images using magazines. Therefore the research created a promotional media application program based on augmented reality, where the application functions as a sales promotion media for container models by displaying 3D objects on samples that have been installed with markers, so that with the application of augmented reality technology this makes an attractive promotional media. The methodology used is MDLC (Multimedia Development Life Cycle) which has several stages including concept, design, material collecting, assembly, testing and distribution. Then alpha testing using the Black Box Testing method.
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