Communication Strategy in Socialization in Preventing the Spread of COVID-19 in Semawut Village, Balongbendo Sub-District
Strategi Komunikasi dalam Sosialisasi Pencegahan Penyebaran COVID-19 di Dusun Semawut Kecamatan Balongbendo
DOI:
https://doi.org/10.21070/ups.1192Keywords:
Communication Strategy, Covid-19 Treatment, SocializationAbstract
This study aims to identify communication strategies for handling the Covid -19 outbreak that are used to socialize the Covid-19 outbreak in Semawut Balongbendo Village, Sidoarjo Regency. Researchers used a type of qualitative descriptive research with a phenomenological approach. The results of this study indicate that (1) There are differences in the implementation of worship between RT 10 and other RTs, worship is still being carried out in RT 10 secretly while other RTs carry out an appeal to postpone worship at the prayer room during the pandemic until notification of a safe level drops from the village government (2 ) Heads of RT/RW utilize written communication methods through online media and loudspeakers in providing socialization (3) The inhibiting factors in the delivery of socialization are differences in culture, background, and beliefs so that there is resistance from residents against the call for socialization to fail temporary worship.
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