DOI of the published article https://doi.org/10.58738/qanun.v5i2.1373
Analysis of Customers' Attitudes Toward Administrative Fees in Choosing Savings Account Card Types at Bank Syariah Indonesia Sidoarjo Gateway Branch Office
Analisis Sikap Nasabah terhadap Biaya Administrasi dalam Pemilihan Jenis Kartu Tabungan di Bank Syariah Indonesia KCP Sidoarjo Gateway
DOI:
https://doi.org/10.21070/ups.11587Keywords:
Customer Attitude, Administrative Fees, Saving Card TypeAbstract
This study investigates customers attidudes toward administrative fees in selecting savings card types at Bank Syariah Indonesia (BSI) KCP Sidoarjo gateaway, addressing the broader question of how cost perceptions influence product choice in islamic banking positioned washin consumer behavior and islamic financial sevice studies, this research examines the extent to which fee sensitivity, perceived value, and service features shape customer preferences. Using a mixed descriptive analytic approach, the paper exploares customer eva;uliations of fee fairness, their awareness off fee structures, and compliance with sharia principles . the fundings reveal that while administrative fees significantly affect customer decision making, their influence interacts with perceptions of service quality and trust in the institution. The study contributes to a deeper understanding of how islamic bank customers negotiate financial considerations within ethical and pratical frame works, offering insights for product refinement and fee communication strategies.
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