Regulation of Dark Patterns as Criminal Acts under Consumer Protection Law in Indonesia
Pengaturan Dark Patterns Sebagai Tindak Pidana Dalam Hukum Perlindungan Konsumen di Indonesia
DOI:
https://doi.org/10.21070/ups.10744Keywords:
dark patterns, consumer protection, criminal acts, electronic transactions, Consumer Protection LawAbstract
The development of digital technology has encouraged the use of interface design in electronic business activities including the practice of dark patterns which may influence consumer decision making through unbalanced information. This practice raises legal issues because it can reduce consumer rights to correct information and freedom of choice as regulated in Law Number 8 of 1999 on Consumer Protection. This study analyzes the regulation of dark patterns within consumer protection law and examines their potential classification as criminal acts based on the Consumer Protection Law the Criminal Code Law Number 1 of 2023 and the Law on Electronic Information and Transactions. This research uses a normative legal method with a statutory approach. The results show that although not explicitly regulated dark patterns may be classified as acts of business actors that violate legal obligations and cause harm to consumers and may fulfill criminal elements under certain conditions.
Downloads
References
I Nyoman Susipta, “Dark Patterns dalam Digital Marketing: Etika dan Dampaknya terhadap Loyalitas Konsumen,” Int. J. Econ. Manag. Res., vol. 4, no. 1, pp. 583–590, Apr. 2025, doi: 10.55606/ijemr.v4i1.324.
T. Mildner and G.-L. Savino, “How Social Are Social Media The Dark Patterns In Facebook’s Interface,” Mar. 19, 2021, arXiv: arXiv:2103.10725. doi: 10.48550/arXiv.2103.10725.
M. Maier and R. Harr, “Dark Design Patterns: An End-User Perspective,” Hum. Technol., vol. 16, no. 2, pp. 170–199, Aug. 2020, doi: 10.17011/ht/urn.202008245641.
Indonesia, “Undang-Undang Nomor 8 Tahun 1999 Tentang Perlindungan Konsumen, Lembaran Negara Republik Indonesia Tahun 1999 Nomor 42.,” Apr. 1999, [Online]. Available: https://peraturan.bpk.go.id/Details/45288/uu-no-8-tahun-1999
P. Raj, S. S. Nanda, and M. S. Noorani, “Safeguarding the Digital Consumer: A Comparative Legal and Psychological Analysis of Dark Patterns in E-Commerce,” Adv. Consum. Res., vol. 2, no. 4, 2025.
K. Maliarsa and I. K. Surata, Kahyangan jagat Pura Purwa Siddhi Ponjok Batu Buleleng, Bali. Denpasar: Pustaka Larasan, 2020.
C. Isola and F. Esposito, “A systematic literature review on dark patterns for the legal community: definitional clarity and a legal classification based on the Unfair Commercial Practices Directive,” Comput. Law Secur. Rev., vol. 58, p. 106169, Sep. 2025, doi: 10.1016/j.clsr.2025.106169.
antaranews.com, “TikTok didenda Rp9,8 triliun karena langgar UU data pribadi Uni Eropa,” Antara News. Accessed: May 13, 2025. [Online]. Available: https://www.antaranews.com/berita/4810393/tiktok-didenda-rp98-triliun-karena-langgar-uu-data-pribadi-uni-eropa
S. Y. Wahyuningtyas and Y. A. Singgalen, “Mapping Stakeholder Perceptions: Navigating Biometric Data Protection Initiative and Face Recognition Technology Support in Indonesia,” Sep. 08, 2023, Social Sciences. doi: 10.20944/preprints202309.0547.v1.
J. J. Gilalo, “Penerapan Sanksi Tindak Pidana Konsumen Dalam Kasus Kejahatan Bisnis,” J. Ilm. LIVING LAW, vol. 15, no. 2, pp. 119–128, Jul. 2023, doi: 10.30997/jill.v15i02.9742.
A. Mathur et al., “Dark Patterns at Scale: Findings from a Crawl of 11K Shopping Websites,” Proc. ACM Hum.-Comput. Interact., vol. 3, no. CSCW, pp. 1–32, Nov. 2019, doi: 10.1145/3359183.
Y. A. Habib and J. J. Gilalo, “Penyelesaian Dan Sanksi Atas Tindak Pidana Konsumen Terhadap Kejahatan Pelaku Usaha,” IBLAM LAW Rev., vol. 4, no. 2, pp. 69–78, May 2024, doi: 10.52249/ilr.v4i2.446.
“Hukum Perlindungan Konsumen.”
B. Kesatu, “Undang-Undang Nomor 1 Tahun 2023 Tentang Kitab Undang-Undang Hukum Pidana”.
“Asas-Asas Hukum Pidana.”
D. Elisa Putri, E. Sudarti, and E. Siregar, “Tindak Pidana Penipuan Melalui Aplikasi Digital (Gagasan Pemikiran Pertanggungjawaban Oleh Bank),” PAMPAS J. Crim. Law, vol. 5, no. 1, pp. 72–87, Mar. 2024, doi: 10.22437/pampas.v5i1.31716.
R. C. Putri, “Dark Patterns sebagai Bentuk Manipulasi Perilaku Konsumen Digital: Analisis Interdisipliner terhadap Dampak Psikologis, Hukum, dan Ekonomi dari Praktik Desain Manipulatif dalam Ekosistem E-Commerce Global,” RIGGS J. Artif. Intell. Digit. Bus., vol. 4, no. 2, pp. 1066–1071, May 2025, doi: 10.31004/riggs.v4i2.611.
“Indonesia, Undang-Undan Nomor 1 Tahun 2024 tentang Perubahan Kedua atas Undang-Undang Nomor 11 Tahun 2008 tentang Informasi dan Transaksi Elektronik, Lembaran Negara Republik Indonesia Tahun 2024 Nomor 1.”
G. Widodo, P. Purgito, and R. Suryani, “Aspek Hukum Delik Penyebaran Berita Bohong (Hoax) Berdasarkan Undang-undang Nomor 19 Tahun 2016 Tentang Perubahan Atas Undang-undang Nomor 11 Tahun 2008 Tentang Informasi dan Transaksi Elektronik,” Pamulang Law Rev., vol. 3, no. 1, p. 57, Aug. 2020, doi: 10.32493/palrev.v3i1.6528.
Anisa Sahara and Kuswandi Kuswandi, “Penipuan Online sebagai Bentuk Kejahatan Siber dalam Perspektif Kriminologi,” Parlem. J. Studi Huk. Dan Adm. Publik, vol. 2, no. 4, pp. 91–105, Dec. 2025, doi: 10.62383/parlementer.v2i4.1425.
Downloads
Additional Files
Posted
Categories
License
Copyright (c) 2026 UMSIDA Preprints Server

This work is licensed under a Creative Commons Attribution 4.0 International License.
